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Cardiff’s Costly Transfer Flops to the £20Million City Playe

Wed Jun 30, 2021 3:53 pm

Robert Glatzel's sale is a nasty reminder of costly Cardiff City flops, but Kieffer Moore slam dunk offers hope that City could get £20 million.


Scott Johnson offers his thoughts on the expensive mistakes of the past and how Cardiff are now trying to find their value in the market.

By Scott Johnson


Wednesday 30th June 2021



Robert Glatzel was another Cardiff City flop but the new transfer plan now offers hope .

If Vincent Tan was watching the Wales game on Saturday, it’s likely that he probably threw something at the TV.

Not because of the unexpected collapse in Welsh fortunes, but due to the introduction of Andreas Cornelius in the 70th minute. It was the signing of a then 20-year-old Cornelius back in 2013 that practically broke the club and sent them in a tailspin that took years to correct.

Denmark were already two goals to the good when Cornelius was introduced and rather than sit on their lead, they used him to plunder the Welsh defence some more. The most successful dribbles recorded in a single game at the Euros is six and Cornelius managed five during his brief cameo. He was like a force of nature as Welsh defenders ganged up on him to try and halt his progress.

It was a snapshot of what might have been.

This is clearly what Cardiff had in mind when they parted with so much cash, SO much cash, to secure his services. They wanted a one-man wrecking crew and to be able to set him upon the Premier League. Alas, 105 minutes later, he returned to where he once came from, as Cardiff sent him back to Copenhagen at a significant loss.

As we now know, Cardiff finally found their prince in Kieffer Moore, but they had to kiss a few frogs first.

There was Gary Madine, a traditional target man that would often be found wasted somewhere near the touchline, on the end of diagonal balls, with nothing but grass in front of him.

There was also, and most topically, Robert Glatzel. Signed by Cardiff when they were relegated from the Premier League a couple of years back and tasked with firing the goals to inspire a swift return.

Glatzel was tall enough to be a Neil Warnock player, but never quite robust enough. In fact, it was hard to imagine how any sustained period of scouting would have deemed him to be a good fit for either Cardiff or the Championship.

He scored a well-documented hat-trick against German giants Bayern Munich and, probably just as importantly, a hat-trick against Middlesbrough for Heidenheim a couple of weeks before joining Cardiff. Maybe that was all the scouting Cardiff needed, but it was soon apparent that a steep learning curve awaited.

Neither strong enough to hold the ball up, nor aggressive enough to get through the hard running expected of a Cardiff striker, Glatzel found the going tough. Just because you happen to be tall, it doesn’t necessarily make you a target man and Glatzel could have done with a partner up front or an attacking midfielder in support. He had neither and floundered.

Despite Neil Harris claiming that Glatzel was the best finisher he had ever worked with, he never got the minutes nor the on-field support he needed to thrive. It was one of those catch-22 situations where it’s the wrong system, but the player is probably not good enough to warrant changing it.



Then Moore arrived and everything clicked into place.

He proved to be a greatest hits of all three. Moore, the new poster boy of Cardiff City, will take on a defence single-handed like Cornelius, but can also hold up play like Madine and finish like Glatzel. He works himself to a standstill, but then keeps going. When there’s a Moore, there’s a chance and scoring 20 goals in this team is no mean feat.

Of course, Moore is the exception both on the pitch, but also financially. Cornelius, Madine and Glatzel were acquired when their value was at its absolute peak. None of them have ever scored as many goals as when Cardiff swooped for them, so they ended up paying over the odds. When Cardiff signed Madine, they identified him as their only target, so Cardiff had no bargaining power as the price kept rising.

In Moore's case, Cardiff already had him on their radar after previous interest from Harris. Wigan’s relegation and administration triggered a fire sale which Cardiff were able to capitalise on. They managed to get Moore at less than his market value, amid a clamour for his signature by Championship rivals, and pulled off a shrewd piece of business.

The fear now is that Cardiff may lose him, which would tear a hole in both their plans and prospects for the upcoming season. It took Cardiff a long and expensive road to get to this destination and replacing him would be virtually impossible.

I don’t think bids are inevitable though. Moore turns 29 in August and any potential buyer would have to accept that there would be no resale value on what would surely need to be a sizeable investment. Also, there are very few realistic destinations for him in the Premier League, although having performed respectably at the Euros, interest may be international as well as domestic.

What valuation would you put on Kieffer Moore? Let us know in the comments below.

Were Cardiff to cash in on Moore, it would at least offset a large chunk of the reported £20m or so spent on Cornelius, Madine and Glatzel, seeing as they recouped very little of what they spent. Tan must be mystified at how little return he has received for his investments in this area of the pitch.

I guess the moral of the story is that, at this level, there are no bad players, only bad signings.

I’m not sure what Mick McCarthy saw, or more importantly didn’t see, in Glatzel during the week he spent with him before banishing him, but he’s clearly not a bad player. Ask Chris Mephem and Joe Rodon for their thoughts on Cornelius and they probably don’t consider him the turkey that he has been portrayed as.

There is an art to big-money signings that Cardiff have clearly yet to master.

They have become adept at making a little go a long way and that is likely to be their mantra for the foreseeable future anyway. It’s unfortunate that things didn’t work out for Glatzel, but he’s in good company and it's certainly for the best.
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Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Wed Jun 30, 2021 6:42 pm

Its only money people. Why are so many pepple obsessed with all this money thats been pissed away. It's not like you are indirectly paying for it.

The club and football in general is going through hard times,ffs.

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Wed Jun 30, 2021 9:46 pm

Another shite article from this guy. No mention of the profit made on Zohore.

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Wed Jun 30, 2021 11:06 pm

blue lagoon wrote:Its only money people. Why are so many pepple obsessed with all this money thats been pissed away. It's not like you are indirectly paying for it.

The club and football in general is going through hard times,ffs.



dont get the point you are making...
yes we all know footballers are very well paid...but is your point that we { CCFC } stop doing this , become un competitive in the transfer market and just tumble down the divisions ?
not that doing so would have a huge effect on ST prices as an adult ST can be bought for 300 quid... so 10k of those adult STs would amount to 3 mill which is less than 1/10th of our current expenditure and not really enough to make us a competitive lge 2 side.... what you have now is massively subsidised ..and truth be told if we really want success maybe we should be paying what fans of clubs like Leeds pay....

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Wed Jun 30, 2021 11:35 pm

skidemin wrote:
blue lagoon wrote:Its only money people. Why are so many pepple obsessed with all this money thats been pissed away. It's not like you are indirectly paying for it.

The club and football in general is going through hard times,ffs.



dont get the point you are making...
yes we all know footballers are very well paid...but is your point that we { CCFC } stop doing this , become un competitive in the transfer market and just tumble down the divisions ?
not that doing so would have a huge effect on ST prices as an adult ST can be bought for 300 quid... so 10k of those adult STs would amount to 3 mill which is less than 1/10th of our current expenditure and not really enough to make us a competitive lge 2 side.... what you have now is massively subsidised ..and truth be told if we really want success maybe we should be paying what fans of clubs like Leeds pay....



A very well put post :thumbup: :old: :bluebird:

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Thu Jul 01, 2021 10:12 am

Every club in the top two divisions will have a list of expensive flops it's the nature of football. My favourite from last season is Rhian Brewester a forward who cost Sheff Utd £20 million from Liverpool after a good spell at Swamsea and failed to score a single goal over an entire season. I believe that out flops any of out flops.

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Thu Jul 01, 2021 5:18 pm

blue lagoon wrote:Its only money people. Why are so many pepple obsessed with all this money thats been pissed away. It's not like you are indirectly paying for it.

The club and football in general is going through hard times,ffs.

I guess that's your piss poor attempt at irony, money obsessed man; but didn't work...! :oops:

As I keep telling you; if you don't like where the boat is sailing, you always have the option to jump (or abandon) ship

Having said that, you're already hedging your bets re season tickets, so to me you are not a 'supporter' but just a 'fan' (a piss poor one at that) :roll:

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Thu Jul 01, 2021 10:35 pm

Crayfish wrote:Every club in the top two divisions will have a list of expensive flops it's the nature of football. My favourite from last season is Rhian Brewester a forward who cost Sheff Utd £20 million from Liverpool after a good spell at Swamsea and failed to score a single goal over an entire season. I believe that out flops any of out flops.



we had one here last season filip Benkovic ..cost 13 mill 3 years ago and is yet to play a league game for Leicester.. cant even get in the teams he is loaned to and has 2 years left on his contract....

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Fri Jul 02, 2021 12:50 am

skidemin wrote:
Crayfish wrote:Every club in the top two divisions will have a list of expensive flops it's the nature of football. My favourite from last season is Rhian Brewester a forward who cost Sheff Utd £20 million from Liverpool after a good spell at Swamsea and failed to score a single goal over an entire season. I believe that out flops any of out flops.



we had one here last season filip Benkovic ..cost 13 mill 3 years ago and is yet to play a league game for Leicester.. cant even get in the teams he is loaned to and has 2 years left on his contract....



Yes, but he didn't cost us a lot :shock: :old: :bluebird:

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Fri Jul 02, 2021 1:24 pm

bluesince62 wrote:
skidemin wrote:
Crayfish wrote:Every club in the top two divisions will have a list of expensive flops it's the nature of football. My favourite from last season is Rhian Brewester a forward who cost Sheff Utd £20 million from Liverpool after a good spell at Swamsea and failed to score a single goal over an entire season. I believe that out flops any of out flops.



we had one here last season filip Benkovic ..cost 13 mill 3 years ago and is yet to play a league game for Leicester.. cant even get in the teams he is loaned to and has 2 years left on his contract....



Yes, but he didn't cost us a lot :shock: :old: :bluebird:



yes...thats why i mentioned how much he cost Leicester...and how little he has played for Leicester

Re: Cardiff’s Costly Transfer Flops to the £20Million City P

Fri Jul 02, 2021 9:35 pm

skidemin wrote:
bluesince62 wrote:
skidemin wrote:
Crayfish wrote:Every club in the top two divisions will have a list of expensive flops it's the nature of football. My favourite from last season is Rhian Brewester a forward who cost Sheff Utd £20 million from Liverpool after a good spell at Swamsea and failed to score a single goal over an entire season. I believe that out flops any of out flops.



we had one here last season filip Benkovic ..cost 13 mill 3 years ago and is yet to play a league game for Leicester.. cant even get in the teams he is loaned to and has 2 years left on his contract....



Yes, but he didn't cost us a lot :shock: :old: :bluebird:



yes...thats why i mentioned how much he cost Leicester...and how little he has played for Leicester


Then I apologize! I thought you were talking purchases for us, reading your post again, I get it!