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Why is blue the world's favourite colour?

Sat May 16, 2015 3:30 pm

A worldwide survey reveals that blue is the most popular colour in 10 countries across four continents – including China

What is your favourite colour? It’s one of the earliest questions children learn to answer. Colour is said to influence our moods, eating habits – even who we date. It is also closely tied to national and political identity.

Yet a new YouGov survey conducted in 10 countries across four continents shows that one colour – blue – is the most popular across the board. Between 23% (in Indonesia) and 33% (in Great Britain) like blue most out of the colours listed, putting it 8-18 points ahead of any other colour.


Why is blue the world's favourite colour?

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