Cardiff City Forum



A forum for all things Cardiff City

Rebrand Negativity

Mon Feb 17, 2014 5:04 pm

Good Afternoon,

Firstly hope you are all well and your families are in good health.

I have written to this forums owner Mr Annis Abraham to request permission to discuss re brand issues and to try and form some opinion regards it's negativity with many of the Clubs customers.

Forum owner Mr Abraham of course I understand is very proactive in his demonstration to the changes that have recently taken place but no doubt respects that in today's business world it's healthy to have open dialogue and expression of feelings without abuse and retribution. I request the same if possible from forum members if possible.

There could be the argument that the majority of the Clubs re brand anti activists are on this Forum where they spell out their displeasure. From the outside looking in we don't seem to find such activity within the Cardiff City Stadium.

For the small percentage of those who don't agree with the branding could I request that you reply with your reasons why in good taste however hard your feelings.

Those expressed feelings we can then discuss and I can assure you that the Clubs owner Tan Sri will be viewing each reply that is laid out in correct manner.

Warmest Regards,

DR.

Re: Rebrand Negativity

Mon Feb 17, 2014 5:45 pm

Firstly, the rebrand was conducted without any real consultation with the fans. When initial widespread discontent was shown by fans, a statement by the club was issued stating that it would not go ahead. It went ahead anyway after some dubious polling in a local newspaper. This left fans feeling lied to. The clubs blue colour and bluebird emblem are a hundred years old and bind supporters together from different generations. Fans who have followed the club for many years have a strong emotional tie to the colour and badge. They club is not simply a product but a community. Would the Malaysian people mind if their national flag was torn up overnight and replaced with an imposed alternative.? On match days people rightfully focus on the football but it is abundantly clear that many thousands of supporters continue to wear blue and will never adopt the rebrand. This result is a divided club which now lacks soul and atmosphere. This I am sure translates to the team.

Re: Rebrand Negativity

Mon Feb 17, 2014 6:50 pm

Rodbers wrote:From the outside looking in we don't seem to find such activity within the Cardiff City Stadium


sorry what? shouldn't the majority of the crowd wearing blue be a sign that it has not been accepted? people who have never worn colours are now wearing the traditional blue!

Re: Rebrand Negativity

Mon Feb 17, 2014 6:57 pm

This OP is dodgy to say the least.Smells of bullshit.Its been done before but I'll bet the author thinks he's really clever.

Re: Rebrand Negativity

Mon Feb 17, 2014 6:57 pm

CalShepCCFC wrote:
Rodbers wrote:From the outside looking in we don't seem to find such activity within the Cardiff City Stadium


sorry what? shouldn't the majority of the crowd wearing blue be a sign that it has not been accepted? people who have never worn colours are now wearing the traditional blue!


Spot on sir.

I haven't worn a Cardiff shirt since I was a teenager to games, but find myself deliberately wearing some sort of blue clothes to every game now, to show my support of a return to blue.

Re: Rebrand Negativity

Mon Feb 17, 2014 7:08 pm

CalShepCCFC wrote:
Rodbers wrote:From the outside looking in we don't seem to find such activity within the Cardiff City Stadium


sorry what? shouldn't the majority of the crowd wearing blue be a sign that it has not been accepted? people who have never worn colours are now wearing the traditional blue!

Spot On :thumbup: :thumbup:

Re: Rebrand Negativity

Mon Feb 17, 2014 7:09 pm

EastleighBlue wrote:Firstly, the rebrand was conducted without any real consultation with the fans. When initial widespread discontent was shown by fans, a statement by the club was issued stating that it would not go ahead. It went ahead anyway after some dubious polling in a local newspaper. This left fans feeling lied to. The clubs blue colour and bluebird emblem are a hundred years old and bind supporters together from different generations. Fans who have followed the club for many years have a strong emotional tie to the colour and badge. They club is not simply a product but a community. Would the Malaysian people mind if their national flag was torn up overnight and replaced with an imposed alternative.? On match days people rightfully focus on the football but it is abundantly clear that many thousands of supporters continue to wear blue and will never adopt the rebrand. This result is a divided club which now lacks soul and atmosphere. This I am sure translates to the team.


Correct and we were just conned,blackmailed and lied too.

Re: Rebrand Negativity

Mon Feb 17, 2014 7:20 pm

Barry Chuckle wrote:
CalShepCCFC wrote:
Rodbers wrote:From the outside looking in we don't seem to find such activity within the Cardiff City Stadium


sorry what? shouldn't the majority of the crowd wearing blue be a sign that it has not been accepted? people who have never worn colours are now wearing the traditional blue!


Spot on sir.

I haven't worn a Cardiff shirt since I was a teenager to games, but find myself deliberately wearing some sort of blue clothes to every game now, to show my support of a return to blue.



Same, I've never worn colour, now I'm looking for something blue and making sure I don't wear anything red.
No one I know likes or has accepted the red so the op is deluded if he thinks it's a minority.

Re: Rebrand Negativity

Mon Feb 17, 2014 7:27 pm

Barry Chuckle wrote:
CalShepCCFC wrote:
Rodbers wrote:From the outside looking in we don't seem to find such activity within the Cardiff City Stadium


sorry what? shouldn't the majority of the crowd wearing blue be a sign that it has not been accepted? people who have never worn colours are now wearing the traditional blue!


Spot on sir.

I haven't worn a Cardiff shirt since I was a teenager to games, but find myself deliberately wearing some sort of blue clothes to every game now, to show my support of a return to blue.

how anyone can say people have accepted the rebrand i don't know! nobody has, majority have reluctantly gone along with it because Tan has basically said 'it's my way or i'll f**k off'.. bribed and blackmailed into getting what he wanted!

Re: Rebrand Negativity

Mon Feb 17, 2014 7:38 pm

I'd say those who wear the red shirt are those who have accepted the rebrand.

Re: Rebrand Negativity

Mon Feb 17, 2014 7:52 pm

Rodbers wrote:Good Afternoon,

Firstly hope you are all well and your families are in good health.

I have written to this forums owner Mr Annis Abraham to request permission to discuss re brand issues and to try and form some opinion regards it's negativity with many of the Clubs customers.

Forum owner Mr Abraham of course I understand is very proactive in his demonstration to the changes that have recently taken place but no doubt respects that in today's business world it's healthy to have open dialogue and expression of feelings without abuse and retribution. I request the same if possible from forum members if possible.

There could be the argument that the majority of the Clubs re brand anti activists are on this Forum where they spell out their displeasure. From the outside looking in we don't seem to find such activity within the Cardiff City Stadium.

For the small percentage of those who don't agree with the branding could I request that you reply with your reasons why in good taste however hard your feelings.

Those expressed feelings we can then discuss and I can assure you that the Clubs owner Tan Sri will be viewing each reply that is laid out in correct manner.

Warmest Regards,

DR.

Hello rodbers and welcome to the forum.
I'm in fine fettle and the family's doing well,thankyou.
Your right this forum is a hotbed for anti rebrand rhetoric as you can imagine with annis running the show but there's a fair few realists on this site who supported tans vision and STILL support him and are grateful for his investment and for saving our club.Threads often boil over with insults thrown mainly from the blue camp which are so nasty at times that i wouldn't like to repeat them.Annis try's his best to keep them in check and him and his mods do a good job under the circumstances.

As you say only a small percentage oppose and apposed the rebrand from the outset so its very difficult for any sort of protest to gain momentum ,personally i think any efforts have been to little to late.

Re: Rebrand Negativity

Mon Feb 17, 2014 7:57 pm

"Only a small percentage oppose the rebrand"

:laughing5:

Re: Rebrand Negativity

Mon Feb 17, 2014 8:12 pm

Rodbers wrote:For the small percentage of those who don't agree with the branding could I request that you reply with your reasons why in good taste however hard your feelings.


With all due respect, you have to be seriously out of touch to actually believe that.

Re: Rebrand Negativity

Mon Feb 17, 2014 8:13 pm

Oh and just one point before i go,I've had many personal insults directed at me but I'm proud of the fact that I've taken it on the chin,had a little "chuckle" at them tbh but never reported anyone or cried to the mods. :thumbup:

Re: Rebrand Negativity

Mon Feb 17, 2014 8:14 pm

Look around the stadium on Match days to get an idea of the rebrand , it's failed . :lol: :lol: Small percentage my arse :wave: Tan is an arrogant fool :thumbup:

Re: Rebrand Negativity

Mon Feb 17, 2014 8:25 pm

redordead wrote:Oh and just one point before i go,I've had many personal insults directed at me but I'm proud of the fact that I've taken it on the chin,had a little "chuckle" at them tbh but never reported anyone or cried to the mods. :thumbup:


Small percentage oppose the rebrand... :laughing5:

Re: Rebrand Negativity

Mon Feb 17, 2014 8:28 pm

Rodbers wrote:Good Afternoon,

Firstly hope you are all well and your families are in good health.

I have written to this forums owner Mr Annis Abraham to request permission to discuss re brand issues and to try and form some opinion regards it's negativity with many of the Clubs customers.

Forum owner Mr Abraham of course I understand is very proactive in his demonstration to the changes that have recently taken place but no doubt respects that in today's business world it's healthy to have open dialogue and expression of feelings without abuse and retribution. I request the same if possible from forum members if possible.

There could be the argument that the majority of the Clubs re brand anti activists are on this Forum where they spell out their displeasure. From the outside looking in we don't seem to find such activity within the Cardiff City Stadium.

For the small percentage of those who don't agree with the branding could I request that you reply with your reasons why in good taste however hard your feelings.

Those expressed feelings we can then discuss and I can assure you that the Clubs owner Tan Sri will be viewing each reply that is laid out in correct manner.

Warmest Regards,

DR.


:laughing6: OK very feckin funny :laughing6: own up is it Roathy or Dell Boy Daya? You seem to be getting a few bites :laughing6:

Re: Rebrand Negativity

Mon Feb 17, 2014 8:34 pm

Bluebina wrote:
Rodbers wrote:Good Afternoon,

Firstly hope you are all well and your families are in good health.

I have written to this forums owner Mr Annis Abraham to request permission to discuss re brand issues and to try and form some opinion regards it's negativity with many of the Clubs customers.

Forum owner Mr Abraham of course I understand is very proactive in his demonstration to the changes that have recently taken place but no doubt respects that in today's business world it's healthy to have open dialogue and expression of feelings without abuse and retribution. I request the same if possible from forum members if possible.

There could be the argument that the majority of the Clubs re brand anti activists are on this Forum where they spell out their displeasure. From the outside looking in we don't seem to find such activity within the Cardiff City Stadium.

For the small percentage of those who don't agree with the branding could I request that you reply with your reasons why in good taste however hard your feelings.

Those expressed feelings we can then discuss and I can assure you that the Clubs owner Tan Sri will be viewing each reply that is laid out in correct manner.

Warmest Regards,

DR.


:laughing6: OK very feckin funny :laughing6: own up is it Roathy or Dell Boy Daya? You seem to be getting a few bites
:laughing6:


You mean , it's not one of Tans puppets :shock: :laughing6:

Re: Rebrand Negativity

Mon Feb 17, 2014 9:54 pm

Give fans credit wearing Blue every game, I do my bit myself but I wear different clothing to games. During the winter I have thrown the Blue and White scarf on as a support for the true colours and to be an extra supporter oppose the Red being shown in the stadium.

Re: Rebrand Negativity

Mon Feb 17, 2014 11:55 pm

redordead wrote:Oh and just one point before i go,I've had many personal insults directed at me but I'm proud of the fact that I've taken it on the chin,had a little "chuckle" at them tbh but never reported anyone or cried to the mods. :thumbup:


I bet you take a lot on the chin :lol:

Re: Rebrand Negativity

Tue Feb 18, 2014 8:12 am

Rodbers wrote:Good Afternoon,

Firstly hope you are all well and your families are in good health.

I have written to this forums owner Mr Annis Abraham to request permission to discuss re brand issues and to try and form some opinion regards it's negativity with many of the Clubs customers.

Forum owner Mr Abraham of course I understand is very proactive in his demonstration to the changes that have recently taken place but no doubt respects that in today's business world it's healthy to have open dialogue and expression of feelings without abuse and retribution. I request the same if possible from forum members if possible.

There could be the argument that the majority of the Clubs re brand anti activists are on this Forum where they spell out their displeasure. From the outside looking in we don't seem to find such activity within the Cardiff City Stadium.

For the small percentage of those who don't agree with the branding could I request that you reply with your reasons why in good taste however hard your feelings.

Those expressed feelings we can then discuss and I can assure you that the Clubs owner Tan Sri will be viewing each reply that is laid out in correct manner.

Warmest Regards,

DR.


Firstly we are fans.....not customers

Either you are colour blind or you are Tan's version of comical Ali, Open your eyes the stadium on a matchday is virtually Blue even more so when the city play away.

Mr Tans cynical attempt to get us to accept the rebrand last season was to hand out free scarves, I have principles and there is no way I would be seen accepting one let alone wearing one and that goes for that awful red shirt....I have a lovely blue yellow & white scarf that has done the job for many years & will continue to do so.

Look around the stadium you dont see many of them anymore do you?

Mr Tan is yet to make good his promise to convert the historical debt into shares as promissed, This was part of the big rebrand....we are still waiting

Mr Tan showed a complete disreguard for the clubs history & heritage, He should remember we are a Welsh club not a Malaysian one. The sooner he returns us back to blue with our correct badge the better and then sells up the better.

The negativity at the CCS has been caused by Tan & his puppet Lim, Last weeks statement confirmed to many that neither are fit to run CCFC in any capacity, When managers leave their posts for whatever reason they are thanked for their services, The shameful treatement of Malky Mackay a man who in 2 seasons took us to the promissed land & a carling cup final deserved far better than what was shown by the current board in charge of CCFC